What do I get for my budget on TV 2 Play?

When you advertise on TV 2 Play, you pay for unique visibility – targeted, effective, and placed right next to the Danes’ favourite programmes. The price depends on your targeting. For example, do you want visibility in a narrowly defined or broader geographical area in Denmark? Do you have a specific target audience? Do you have preferences regarding ad placement? And what should the duration of the campaign be?

 

Below, we provide some indicative examples to give you a clearer overview:

1) Budget: 5.000 DKK

Ad spot: A 20-second video
Geographic targeting: Aarhus and Odense municipalities
Expected delivery: Approx. 40,000 views

 

2) Budget: 10.000 DKK

Ad spot: A 20-second video
Geographic targeting: Central Denmark Region
Expected delivery: Approx. 75,000 views

 

3) Budget: 15.000 DKK

Ad spot: A 20-second video
Geographic targeting: Nationwide (Denmark)
Expected delivery: Approx. 120,000 views

All prices are indicative and do not take into account specific campaign periods, segmentation, or special requirements. For a solution tailored to your exact goals and budget, we recommend contacting us directly.

Create a user profile in our booking platform, TV 2 Connect, and see what your media budget can deliver. Here, you can set up, optimise, and evaluate your own advertising campaigns on TV 2 Play.