Conditions

Conditions for tv2.dk

Sub-delivery on digital campaigns

TV 2 will not credit sub-deliveries on digital campaigns if:

• Sub-delivery is within 10 percent of the total target/budget. Sub-deliveries are always calculated in relation to TV 2's figures.

• The material is not delivered within the deadline of two days before the start of the campaign.

• The material is delivered on time, but there are errors in the material.

• The campaign has been on hold.

If one of the above applies, the following options are offered:

• The campaign goes back online and is delivered as soon as possible.

• Sub-deliveries are transferred to a future campaign. Traffic may authorise the conversion of views to another digital product if the stock situation so permits.

• The views are banked and used on a future campaign.

Sub-delivery on addressable TV

The execution of addressable TV campaigns is always calculated in relation to TV 2's figures.

In case of sub-delivery, the following options are offered:

• The campaign goes back online and is delivered as soon as possible.

• Sub-deliveries transferred to a future campaign. Traffic may authorise the conversion of views to another product if the stock situation so permits.

• The views are banked and used on a future campaign (digital or TV).

The bank, addressable tv and digital

The bank is used in 2025 to handle the value of any sub-deliveries and adjustments. For sub-delivery transfers to the bank, a triviality limit of DKK 500 applies, and receivables of less than DKK 500 are cancelled. Deposits in the bank must be used by 30 November 2025, and only sub-deliveries from December 2025, if any, can be carried over to 2026.

All bank deposits used on campaigns in 2025 will be deducted from the invoice.